If you’re like most of us, your skin isn’t just one way all the time. Sometimes it’s oilier, sometimes it’s drier, and it likely also changes with the seasons. In addition, you might be increasingly curious or concerned about buying “clean” skincare and cosmetics, which adds another wrinkle to the product-selection process. At PROVEN, we fully support the clean skincare movement—it’s why we formulate all our products with no parabens, phthalates, SLS, or formaldehyde.
To simplify your search, we’ve found ten of the most effective, scientifically tested, naturally occurring skincare ingredients. Many of these are also synthetically produced, which (as explained above), is just fine. Below, we’ve noted the natural origin of each ingredient, along with how and why it’s effective in skincare.

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Top 20 proven-to-work natural skincare ingredients:
#1 Hyaluronic acid
Hyaluronic acid is a substance that occurs naturally in our bodies, and it’s effective because it holds a thousand times its weight in water [1]. This not only helps skin retain moisture but also prevents that moisture from evaporating into the air [2]. It’s one of the best moisturizing agents available for both oily and dry skin types. A hyaluronic acid serum is a great addition to many skincare routines, especially during the summer-to-fall and winter months, when plummeting temperatures & humidity levels (not to mention indoor heating) can really dehydrate your skin.
#2 Alpha-Hydroxy Acids (AHAs)
Glycolic acid and lactic acid are both members of the AHA family. Glycolic acid is derived from sugar cane, while lactic acid is derived from milk [3]. The acids allow dead skin cells to slough off, revealing newer skin beneath. They also act as humectants, meaning they draw water from the environment into your skin [4]. These AHAs have also been shown to increase collagen production, help treat mild to moderate levels of acne, target wrinkles and fine lines, and reduce hyperpigmentation [5]. What's not to love?
#3 Ceramides
Think of your skin cells as the bricks, and these fats—ceramides are long-chain lipids—as part of the mortar that hold cells together and keep outside irritants at bay. The problem? Ceramide levels drop with age, so it’s important to slather on more to keep skin supple and smooth. The ceramides in beauty products are the spitting image of the real deal (a.k.a. skin identical), even in commonly used synthetic and plant-derived (phytoceramide) forms [6]. And the science is clear that they’re very effective—one Japanese study showed an increase in skin moisture content of more than 100 percent with ceramide use.
#4 Retinol
#5 Argan oil
This plant oil, extracted from the Argania spinose tree [8] or argan tree, has multiple benefits for all skin types: it contains Vitamin E, ferulic acid, carotenoids, and a balanced ratio between oleic and linoleic acid, which means it’s less heavy than some other natural oils. Argan oil is an antioxidant and anti-inflammatory agent that helps prevent and treat signs of sun damage, promote skin healing, and moisturize skin [9]. It’s can also be effective in reducing the appearance of wrinkles and fine lines, as well as scarring [10]. It’s best for acne-prone and normal to oily skin. If your skin is very dry, we recommend a heavier oil, such as jojoba oil.

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#6 Vitamin C
#7 Vitamin E
Bonus tip: when paired with Vitamin C, both vitamins work better together than they do alone [14], which is why many serums and creams feature this winning pair.
#8 Vitamin B3
#9 Green tea
#10 Algae extract
- Ahnfeltia concinna. Ahnfeltia concinna (red algae) extract is a highly-tested ingredient that can produce a 128 percent moisture surge with one application [18].
- Spirulina is a great source of chlorophyll, which has cleansing properties, and it also helps your skin retain moisture, helping skin stay smooth and hydrated.
- Astaxanthin. Astaxanthin, an extract from red microalgae, is a powerhouse ingredient. It’s 150 times stronger than Vitamin E, and 6,000 times stronger than vitamin C, which makes it one of the most potent antioxidants in the world [19]. It helps improve skin elasticity and reduce the appearance of fine lines and wrinkles.
- Gigartina skottsbergii and Undaria pinnatifida. The former is hydrating and plumps up wrinkles and fine lines; the latter protects the skin's natural stores of collagen and hyaluronic acid (helping retain moisture).
- Red, green, blue, and brown algae. These types of algae generally have notable skin brightening properties. Brown algae and green algae have particularly high levels of vitamin C, a skin-brightening powerhouse. Red marine algae has beta carotene, which can help treat blemishes like blackheads, whiteheads, and cysts.
- Chlorella. Chlorella, a green microalgae, can help with detoxifying the skin because it contains B vitamins, magnesium, and zinc [20]. It can also help treat atopic dermatitis and eczema [21].
#11 Tea Tree Oil
#12 Shea Butter
#13 Willowbark Extract
#14 Licorice Root Extract
#15 Jojoba Oil

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#16 Aloe Vera
Aloe vera is a powerful ingredient that can work wonders for the skin and provide an array of benefits. Besides the fact that it can help soothe skin burns and inflammation, aloe vera is rich in vitamins, enzymes, and minerals. Its antioxidant component from vitamins A, C, and E allow it to neutralize free radicals and protect against sun damage [30]. Additionally, aloe's moisturizing properties allow it to help stimulate collagen and elastin production [31].
#17 Kojic Acid
#18 Witch Hazel
#19 Sea Buckthorn
#20 Clay
The Power of Natural Skin Care Ingredients
Remember, many of the natural ingredients listed above are also synthetically produced. Again: synthetic equivalents are not inferior to, and are almost always chemically identical to, their “natural” counterparts. (Sometimes, a synthetic version might even be better, if the chemical structure is tweaked to make it more stable or readily absorbed).
At PROVEN, we’re committed to using the best possible blends of naturally-occurring and synthetic ingredients. Because each formula PROVEN makes is personalized just for you, you don’t need to worry about reading ingredient labels and comparing different brands and ingredient combinations. We hand-select the ingredients in each product that have been proven to work on your individual skin. Click here to see how this personalized approach is drastically improving our customers’ skincare experience.
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